chicagobusinessmarketing.net - Blog https://chicagobusinessmarketing.net/ Harnessing the Winds of Chicago to Create Value for GE Healthcare https://chicagobusinessmarketing.net/Event/46/Harnessing-the-Winds-of-Chicago-to-Create-Value-for-GE-Healthcare
By Suzanne Martin, former BMA Chicago President]]>
Tue, 26 Feb 2019 14:11:00 -0800
Ringing in the New Year with Content Marketing Strategy https://chicagobusinessmarketing.net/Event/36/Ringing-in-the-New-Year-with-Content-Marketing-Strategy
As we enter 2018, new digital marketing trends are making their way onto the scene. On December 13, 2017, Digital Megaphone was there to help highlight and identify the trends everyone should…]]>
Wed, 03 Jan 2018 02:00:00 -0800
Getting MAP Buy-in: Your Guide to Marketing Automation Readiness https://chicagobusinessmarketing.net/Event/37/Getting-MAP-Buy-in-Your-Guide-to-Marketing-Automation-Readiness
Marketing automation is a crucial piece of the demand gen puzzle, but when you’re the one tasked with launching a new marketing automation platform (MAP), it can be intimidating. You wan…]]>
Sat, 04 Nov 2017 02:00:00 -0700
Branding and the Digital Marketing Revolution https://chicagobusinessmarketing.net/Event/38/Branding-and-the-Digital-Marketing-Revolution
The biggest open secret in marketing is this: You don’t really control your brand, and you never have. This is as true today as it was when your mother said, “You can’t contr…]]>
Tue, 05 Sep 2017 02:00:00 -0700
Ask and You Shall Receive ... Social Proof https://chicagobusinessmarketing.net/Event/39/Ask-and-You-Shall-Receive-Social-Proof
What’s the magic word? Ask my five-year-old and the answer is, “PLEEEASE!” Ask a marketer, sales professional or business owner and the answer is ASK. A-S-K. Three little let…]]>
Thu, 27 Jul 2017 02:00:00 -0700
Improve Your Morning with Improv, the Erin Diehl Way https://chicagobusinessmarketing.net/Event/40/Improve-Your-Morning-with-Improv-the-Erin-Diehl-Way
In today’s marketing world, there are plenty of ways to improve employees’ soft marketing skills in a corporate setting. And according to Erin Diehl, one way rises above the rest:…]]>
Tue, 25 Apr 2017 02:00:00 -0700
Change Comes at You Fast: How Zebra Technologies Stays Ahead https://chicagobusinessmarketing.net/Event/41/Change-Comes-at-You-Fast-How-Zebra-Technologies-Stays-Ahead
These days, it seems like tomorrow keeps coming faster than ever. We all experience the increasing pace of change, individuals and businesses alike. The question is, how do you harness that sp…]]>
Wed, 19 Apr 2017 02:00:00 -0700
Branding and Engagement Lessons from the BMA Members Only Event https://chicagobusinessmarketing.net/Event/42/Branding-and-Engagement-Lessons-from-the-BMA-Members-Only-Event

The Members Only Event hosted by the BMA and ANA on March 9 brought together marketing professionals from all different backgrounds to
inform, eng…]]>
Fri, 17 Mar 2017 02:00:00 -0700
Leadership Lessons for Marketers: Pace, Inspiration and Millennials https://chicagobusinessmarketing.net/Event/43/Leadership-Lessons-for-Marketers-Pace-Inspiration-and-Millennials
It seems like every other article we read is either talking to or about millennials. What is it about this generation that’s so perplexing? Are they really so difficult to work with and…]]>
Thu, 02 Mar 2017 02:00:00 -0800
BMA Young Professionals: The Value of a Mentor and How to Pursue One https://chicagobusinessmarketing.net/Event/44/BMA-Young-Professionals-The-Value-of-a-Mentor-and-How-to-Pursue-One
There was a record turnout for the BMA Young Professionals’ February 23 panel discussion on tips and tricks for accelerating your career with a mentor. Hosted in partnership with the Mot…]]>
Wed, 01 Mar 2017 02:00:00 -0800