Where AI Is Taking B2B Marketing

WHERE IS AI TAKING B2B MARKETING?

ANA Chicago Business Marketing welcomes three proven leaders at the forefront of this new era of B2B marketing to share current perspectives, insights and best practices.

SARAH FAY [LinkedIn]: Digital Transformation CEO, AI Investor, Board Director

• Pioneer, leader and evangelist in every marketing technology innovation wave
• Launched one of the first digital agencies in the 1990s (Carat Interactive) and based on its success, became President of Carat and Isobar, and ultimately CEO of Aegis Media North America (now Dentsu).
• Became a VC in 2016 to focus on investing in B2B AI and has been focused on how AI will change marketing for the last 8 years
• Serves on boards and is currently the Chair of Ziff Davis' board - a company that is rapidly adopting AI across its business

MICHAEL ROBERTS [LinkedIn]: Distinguished Solution Engineer, Salesforce

• Customer Experience Consultant helping companies find innovative, creative and engaging ways to connect with their customers cross-channel
• Digital Products Expert: Marketing Cloud, Data Cloud, Commerce

FAITH ROBINSON [LinkedIn]: Managing Director, Customer Advisory, KPMG

• Leads the Customer Advisory practice for GenAI and Content Marketing
• Leverages expertise in content platforms, digital adoption, and GenAI solutions to design and deliver innovative and effective solutions that optimize content creation, management, and distribution for Fortune 500 clients

EVENT DETAILS

• Wednesday, April 10th | 5:30 - 7PM
• KPMG Ignition Center (Aon Center, 200 E. Randolph, Suite 5500)
• Networking + Panel Discussion

TICKETS

• $35/person (includes light refreshments)
• Registration is Open - Click Here